Our mission at Thompson Electric is to be the most respected electrical contractor in Tennessee. We do this by leading a culture that applies Biblical principles to business and promoting a workplace that empowers our employees to reach their fullest potential.
Often I define goodwill as doing something that is not expected of you. You could ask the question, what can I do today that is over and above? Something I am not getting paid to do?
One way we do this is by helping other trades on a project. This is not something we get paid to do, but it sometimes is the right thing to do. Some guys buy other guys lunch or give them a ride to work. These are all examples of goodwill at work.
The greatest person to ever exemplify good will is Jesus Christ. Imagine this: God almight, King of the universe, Who exists above and beyond time itslef, puts on flesh and walks on this earth. The Bible says He became a Man, was tempted in every way that we were, and dealt with all the challenges of being human that we do. He worked, he sweat, he felt pain both physical and emotional. I encourage you to ask yourself, why would God possibly do this? Why would a King become a Pauper?
The answer is simple; He did it for you, and He did it for me. It was the only way that He could reconcile us to Himself. He desired a relationship so badly with us that He died for us. Now because of that sacrifice we can live eternally with Him, never separated even after death. Peace on earth, goodwill towards men.
It has been a blessed year for Thompson Electric! For almost eight years we have been committed to providing exceptional service to our customers that is notably different than any competitor in our industry. Our CEO Jon Thompson has remained true to his calling; to build a business that honors God, and supports family, faith, and community.
We are proud of what we have helped our customers and partners accomplish. We are committed to remaining a Leader of Light, and becoming an even better partner for the future. That is why, this week we are excited to unveil a new brand and website that reflects our company’s growth, and most importantly represents who we are as people, and a team.
Our new logo evokes strength and purpose. The T is a strong symbol that stands tall, and confident. It is bold to remind us that we are leaders, and leading a culture that applies Biblical principles to business requires bold faith in all circumstances. The forward moving electric bolt communicates our commitment to promoting a workplace that empowers our employees to reach their fullest potential, and our over-all purpose to be excellent tradesmen. The bolt is the familiar image that we believe is foundational in our over-all brand identity.
Our new website is the interactive element to our new brand that we are so excited to share. It feels fresh, and warm and more accurately represents who we are, and what we do. Features include attractive design and easy navigation for an improved user experience. We offer content that clearly communicates the services we provide while telling our authentic story so website users have both a meaningful and helpful experience.
Growing our brand is big step for growing our business. We owe a great deal of thanks to God, our families, employees, partners, and customers for supporting us over the years, and allowing us the opportunity to do what we love every day. We look forward to serving you and helping you accomplish even more in 2018.